Thursday, March 20, 2008
Based in Miami, USA, McDougal will be in charge of developing the commercial network by establishing close links with the existing brokers and dealer network, as well as identifying the most favorable commercial opportunities across the American continent. He will also ensure continued implementation of customer care and assistance services for owners of the three brands.
According to McDougal, "The American luxury yacht market offers great potential for Ferretti Yachts, Mochi Craft and Ferretti Custom Line. Outstanding quality, excellence in design, revolutionary technology, continuous customer service, plus the unmistakeable Italian style of our yachts, instils the confidence to move forward with great conviction, as Ferretti continues to be recognized as the icon of Italian luxury. Our objectives are all closely interlinked, and focused on increasing market share for the three brands and improving distribution to the benefit of our dealers, and of course our owners!"
For Ferretti Yachts and Mochi Craft, McDougal will concentrate on managing the entire distribution network, supervising every aspect of services offered to dealers, distributors, brokers and, of course, owners. For the Ferretti Custom Line brand, however, McDougal will take direct responsibility for the market, ensuring the quality and efficiency of delivery and general customer care services.
Finally, McDougal has the job of developing the commercial network in countries across the Americas, where distribution agreements have not yet been negotiated.
Born in Miami 54 years ago, Robert was most recently with Allied Richard Bertram Marine Group, where he was Executive Vice President of Operations, during a time of significant change, including the market merger between Richard Bertram Yachts and Allied Marine Group.
McDougal's arrival provides a further boost to the commitment of the Ferretti Yachts, Mochi Craft and Ferretti Custom Line brands on the American continent.
FERRETTI YACHTS AND FERRETTI
Ferretti Yachts is a brand of Ferretti S.p.A., one of the leading companies in the design, construction and sale of luxury motoryachts, with a unique portfolio of nine of most exclusive brands in the nautical world: Ferretti Yachts, Pershing, Itama, Bertram, Riva, Apreamare, Mochi Craft, CRN, Custom Line. Ferretti S.p.A., founded by Norberto Ferretti in 1968, is in the forefront of the nautical industry, thanks to a constant product and process innovation and a continuous technological research. Luxury yachts are developed by a team of around 90 engineers and designers (Advanced Yacht Technology) and built in the group's 25 production units. Over 3,000 employees, managed by Chairman Norberto Ferretti and Chief Executive Officer Vincenzo Cannatelli, share the same continuous strive towards quality, technological excellence, top performance, exclusive and innovative design, maximising comfort and attention to detail. This daily commitment, common to all Ferretti employees, has taken it to the very heights of the nautical world. Ferretti S.p.A. is present in Asia through a representative branch situated in Shanghai and in America through its subsidiary Ferretti Group USA Inc. It also boasts an international dealer network, which counts 85 carefully selected distributors, who guarantee the group's presence in over 80 countries and the very best assistance to the clientele in marinas all over the world.