Page 128 - PROTAGONIST-133

01. Skateboard in vosges maple wood, printed with the savana dance design. 02. Farming bag reinvented
as a pineapple in lime goatskin, gold barénia calfskin, and vert vertigo swift calfskin. 03. Alpine skis,
ash-wood core with sycamore veneer printed with the cheval punk design. 04. Jukebox, wooden structure
sheathed in swift calfskin, leather marquetry based on the perspective cavalière design, and colored
glass base. All images ©Hermès

In a hypothetical search for the of Hermès’ precision craftsmanship, takes Instead, tailored can mean exactly that.
trendiest terms in the language of luxury, its ogival shape from a pineapple, dressed It can refer to unusual lines and exaggerated
‘tailored’ unquestionably takes the top in deep leather that embraces lime chèvre colors, which translate into a retro-
ten, perhaps the top five. It is a chorus that leather to simulate the pulp, and plays with futuristic jukebox, mounted on a delicately
glides through seams, prints, and weaves the green vertigo tuft of a sculpted crest. crafted yellow glass pedestal, with curves
of fabrics, and which emphasizes, in the They are unique, potentially repeatable, dressed in blue calfskin like the distant sea,
ready-to-wear era, the absolute importance although so specifically designed for and designed to showcase the beauty of a
of the search for the utmost perfection for on a particular person that there is no risk traditional hi-fi system for audiophiles,
the individual. Tailor made, indeed. of it being copied. Because the concept of intended for private and exquisite music
The distance between the dream and tailoring teaches precisely this: the ability listening.
it actually coming true – by artisans who to reproduce something is simply the At the same time, it can transcend
channel an idea into a practical, material potential starting point of a great idea. from high-tech, shaping a pair of skis from
act – changes along the evolutionary Desire can originate from various ash wood and painting them with thoughts
process of desire; a work of slow maturation sources, whether it is a variation, a deviation we had not had the courage to express.
for the design of a garment, a skateboard, from the norm, something completely It can be that marvelous game of
or an element of home design. opposite, or anything else. The traditional opening a new car for the first time, and
Or simply, a bag that can keep all mirrorball from the 1970s nightclub scene breathing in the sensual scent of the
one’s needs in one fell swoop. Double coup is combined with the delicate elegance softest leather before gliding over it with
de génie: on the one hand the impalpable of crystal, resulting in a dazzling array the confident grace of a star, or diva, from
matter of “I wish”, on the other, the of reflections, and is both resilient and the 1950s, transcending the chronology
concrete reality of exceptional materials dreamlike, like its infinite beauty. Choosing of time.
of the highest quality, which make a sketch the power of tailor-made means immersing The tailoring of objects plays with
on paper palpable. As if the raw materials oneself in an intimate, personal imagery all five senses, because it draws precious
woke up from a deep sleep, on a dark night, that does not need artificial intelligence to materials from the most remote corners
bending and modelling themselves on the become material. of the world, finds color combinations
wave of a very personal vision of the object. The creativity of the artisans at on palettes never thought of, restores the
They are tailor-made objects for Hermès does not work with algorithms tactile taste of touching and breathing
which Hermès works precisely on the programmed on similarity and the them, and finally mixes them in an infinite
immaterial substance of the most singular reduction of the Aristotelian syllogism “if synesthesia for endless sensory pleasure.
dreams, transforming them from probable you like this, then you might like that,” Created especially for us, and only for
to true, in a poetic inventory of the most but rather with the phenomenal ability to us, in an exclusiveness that draws the
amusing desires rooted in the refined care cover a wide range without limitations, boundaries of our most voluptuous wills,
of the French house’s artisans. Thus an combining distant elements that no nerd within a universe where everything is
extraordinary handbag, a direct descendant could think of putting together. permitted. And it finally becomes real.

126 Heritage Protagonist