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PROTAGONIST / DEALERS’ MEETING
THE AMBITION
IS TO CONTINUE
EXPANDING
“Ambition in motion” was the slogan for the 2016
Meeting that brought the whole Ferretti Group dealer network
in Italy on a 4 day tour of its 6 Italian boatyards
F rom April 18th to April 21st Ferretti up by a tour of the boatyards to give the sales force the
Group’s entire sales force - over 60 dealers chance to see the new craft themselves. It started out at the
from more than 80 different countries - and La Spezia shipyard where the new Riva 100’ Corsaro and the
the Management of the American and Asian Navetta 37 by Custom Line are currently being built.
branches got together for the 2016 Ferretti The Riva sales network then headed off to the famous Sarnico
Group Dealers’ Meeting. The goal: to explore the many site on the shores of Lake Iseo, to see the “Rivamare” being
new products for 2016 and be ready to win hearts and built, the new 38 foot flagship of the most famous brand in
approval among new owners. “Ambitions in Motion” gave pleasure cruising. Cattolica was the next destination for the
the Group’s entire sales force the chance to see a preview Ferretti Yachts and Pershing brands. The Group’s historical
and get to know all the secrets behind the fleet, especially brand showed off its latest Ferretti Yachts 450 and Ferretti
for the many new yachts currently being built and due to go Yachts 850, whereas Pershing presented the new P5X,
on show to the public and at the upcoming international together with exclusive video footage of the performance
boat shows starting from this Summer. Events got off to of the new Pershing 82 VHP in terms of speed and stability,
a start with the Group meeting held at La Spezia, in the one of the first new craft in 2016 that already made its debut
immediate vicinity of the Riva and Custom Line boatyard. at Yachts Miami Beach. After the tours of the respective
Chief Executive Officer, Alberto Galassi, and Commercial yards and the Fano quay, the Dealers Meeting ended up at
Officer, Stefano de Vivo, described the brilliant results the Group’s site in Ancona, where the CRN, Pershing, Riva
enjoyed by the Group in 2015, pointing to the many new and Custom Line mega yachts are built. And this is where
products it has in the pipeline as the secret to even more the Top Management of Ferretti Group wound up events by
expansion in Group sales. The following days were taken confirming the upcoming dates on the calendar.
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