Page 114 - PROTAGONIST 117
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PROTAGONIST / FERRETTI GROUP WORLD

                             SEA LIFESTYLE/ASIA AND PACIFIC



                  From China to Australia and Malaysia: boat shows, events and meetings






































                  } It’s party time                       brand and its history. The celebrations kicked
                                                          off with an exciting session of sea trials aboard
                  for the 50th anniversary                the fabulous Ferretti Yachts 700, Ferretti Yachts
                                                          850, Ferretti Yachts 870 and Ferretti Yachts 960
                  of Ferretti Yachts                      models. Then the guests participated in a gala
                                                          evening in the pool area for the Ferretti Yachts
                                                          branded experience. As in the past, the Ferretti
                  SHENZHEN, CHINA                         Group once again availed of the collaboration
                  After the triumphal event in Venice, the Ferretti   of important luxury brands. Maserati exhibited
                  Group chose Shenzhen for the Asian celebra-  some magnificent cars and worked closely with
                  tions of the 50th anniversary of Ferretti Yachts.   the Ferretti Group to develop activities that
                  The event was held on Saturday 17 November   made the guests’ experience unique; Hublot
                  in the enchanting Shenzhen Bay Marina Club.   showcased  its  exclusive  collections  of  luxury
                  Ferretti  Yacht  owners  from  all  over  the  world   watches; and La Scolca offered a superb selec-
                  and guests of the Ferretti Group celebrated the   tion of wines from Piedmont.


                                                          } A weekend for                            } Boating Heaven

                                                          gentlemen                                  Down Under


                                                          ISKANDAR PUTERI, JOHOR, MALAYSIA           SYDNEY, AUSTRALIA
                                                          From the 26th to the 28th of October, the breath-  Ferretti Group once again showcased an array
                                                          taking Puteri Harbour turned into a fashion run-  of luxury yachts at this year’s Sydney Inter-
                                                          way filled with glitz and glamour. The marina got   national Boat Show from August 2nd to 6th
                                                          its makeover in honour of the STYLO Gentlemen’s   2018, demonstrating the Company’s commit-
                                                          Weekend, organised by STYLO International in   ment to serving the promising and rapidly ex-
                                                          collaboration with Malaysia Fashion Week and   panding yacht market in Australia. The luxury
                                                          the Maritime International Showcase Malaysia.   lineup hosted in collaboration with Ray White
                                                          The event showcased a host of “Big Boys’ Toys”   Marine, the exclusive dealer for the area, was
                                                          such as sea planes, luxury yachts, super cars, clas-  the Group’s largest presentation to date in
                                                          sic cars and superbikes, as well as several gentle-  Australia, with 4 yacht models on display: the
                                                          men’s lifestyle brands in areas like men’s fashion,   Ferretti  Yachts  450,  the  Ferretti  Yachts  850,
                                                          accessories and more. Hong Seh, official Ferretti   the Riva Rivarama Super metallic masterpiece,
                                                          Group dealer for the area, participated by display-  and the Itama 45S for the first time in region.
                                                          ing a beautiful Ferretti Yachts 780, which caught   The huge stand at this year’s show had an
                                                          the eye of all guests including world-renowned   eye-catching design and stunned visitors with
                                                          couturier Jimmy Choo, who loved the sleek lines   the specially built VIP hospitality starship suite,
                                                          and clean shapes along with the stunning de-  offering three levels for entertaining. 2018 also
                                                          signer interiors. Other activities during the 3-day   marks the 50th Anniversary of Ferretti Yachts
                                                          weekend included exhibitions of men’s lifestyle   and it was celebrated in style with a private
                                                          brands, business networking events for dealers,   party for 300 VIP guests held on the Saturday
                                                          brokers and manufacturers, a forum on marine   evening with a live performance of world fa-
                                                          conservation and a number of fashion shows.  mous swing band, The Supper Club.


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